TEAM INEOS
Video Producer
Branded Video Production | Multimedia Photography
Joining as “Team Sky”, and working through first a sponsor search and then re-brand to “Team Ineos”, our aims, objectives and output had to be fluid. With a base aim of creating long form video which could be branded and sold, we also offered support for sponsor videos, interviews with riders to lessen the need for crews to disturb the team and various on-race and sponsor photography.
Managing the team’s main objectives to win races with little disturbance, we worked where we could to tell the story of Team Ineos from a position that others couldn’t. Based within the team, and with access to the best riders and staff in the world - the aim was to cover races in a way that the audience had never been allowed to see before…