The Tour of Britain
Starting in Wales, featuring stages in Scotland and England with the final stage taking place in central London on a revamped circuit, The Tour Of Britain was a truly all encompassing event. With highlights shown on ITV, the digital content supported the event & show.
The Women's Tour
Bringing together some of the biggest names in female cycling, The Women's Tour showcased everything that is great about the sport. Content helped inform and shared the great ladies of the tour with the wider world, turning many into cycling fans.
The Tour Series
A Unique team based concept, The Tour Series captured the imagination of spectators, riders and sponsors a like. Taking place on lap-based stages all over England, Wales and Scotland, it was the perfect event to capture some unique, shareable content.